Channel Supply Experts

  Having your Amazon listing not appear in search results can be frustrating and costly for sellers. Visibility issues can directly impact sales and overall performance on the platform. In this article, we’ll dive into the reasons why your Amazon listing might not be showing up, explain how Amazon’s algorithms work, and provide actionable steps to resolve these issues. By following these insights, Amazon Seller Experts can ensure their products are indexed and visible to potential buyers. Understanding Amazon’s A9 Algorithm Amazon’s A9 algorithm determines the placement and visibility of products in search results. It evaluates several factors, including: Product Relevance – Ensuring the product matches the search term. Conversion Rates – Products with higher sales performance often rank better. Customer Reviews and Ratings – Positive feedback boosts visibility. Backend Keywords – Properly filled backend search terms increase indexing. Amazon’s algorithms prioritize customer sa...

  If you’re new to selling on Amazon or even if you’re planning to start, you probably have been asking yourself on how to reach the right audience with your products. Fulfillment by Amazon (FBA) is one of the best approaches to this, and with good cause since it scales your organization and enables you to deliver more products to your customers. But how does it work and is it the right thing to do if you are in business?  So, in this article, we’ll provide all the information you need to consider when deciding if Amazon FBA is a right solution for your business. In this article, you will learn the following about FBA: what it is, the procedures involved in it, the pros and cons of doing it, and useful recommendations. That is why our objective is to offer you the essential data to make the right choice regarding Amazon Seller Account Management while staying on top of Google’s E-E-A-T rules. What is Amazon FBA? FBA or Fulfillment by Amazon is an Amazon service which takes pro...

Amazon is more than just a marketplace—it’s a powerhouse of opportunity for brands looking to expand their reach and drive sales. With over 300 million active customer accounts and a growing global presence, the platform offers unmatched potential for visibility. By leveraging Amazon Marketing Services (AMS), businesses can turn this potential into tangible growth. In this article, we’ll explore how Amazon Marketing Services can help your brand stand out, drive sales, and build customer loyalty in today’s competitive market. What Are Amazon Marketing Services? Amazon Marketing Services (AMS) is a suite of tools designed to help brands promote their products directly on Amazon’s platform. It offers several advertising options such as Sponsored Products, Sponsored Brands, and Sponsored Display ads, which appear prominently throughout the marketplace. These tools enable brands to target specific audiences, optimize ad performance, and achieve high visibility on the platform. Why Does Bra...